Magazine 2015
- Journal 2015
 - Journal 2015 – Index
 - The Khasis Of Barak Valley, Assam (11)
 - A Comparative Study of Two Socio-Economically Diverse Countries Italy And India On The Rise Of Infertillity In Women In IT Industries (19)
 - Accounting For E-Commerce Enterprises (24)
 - Customer Services In Banks – Issues & Solutions (30)
 - “PEAK OILS” and Alternative Forms OF Energy : Need to Transit Towards Gandhian Economic Thinking (40)
 - Serva Shiksha Abhiyan and Educational Development (45)
 - Indian Consumers Readiness For Online Shopping? (54)
 - Waste Pickers in Western Mumbai (65)
 - The Role Of Intensive and Extensive Margins in India’s Export Basket (71)
 - Attitude of Farmers Towards Agricultural Information and Their Adoption Influenced By News Papers (78)
 - Women’s Studies VS Gender Studies (85)
 - Shame, Guilt and Redemption In Athol Fugard’s Post Apartheid Plays (100)
 - Blogging Today : A Catharsis For Immigrants? (104)
 - Writing Poetry To Be Heard : Spoken Word Poetry With Special Reference To Two Poets Of Gujarat (111)
 - Metaphorical Expressions In Little Dorrit : Humanisation and Dehumanisation (116)
 - Amitav Ghosh’s The Culcutta Chromosoam : A Hegemonic Notion Of The West Over The East (129)
 - The Contemporary Terrorist Novels Of Protest : Mohsin Hamid Orhan Pamuk Salman Rushdie (134)
 - Hypocrisy In Vijay Tendulkar’s Selected Plays (139)
 - Impact Of Nutrition Education Intervention On Street Children In Mumbai (143)
 - Association Of Snack Consumption With BMI And Body Fat Of Primary School Children In Mumbai (150)
 - A Study Of Vegetarianism (156)
 - Disordered Eating Attitudes In Female Adolescents (194)
 - Haapify Yourself… – A Phychological Search For Happiness… Factors Governing Happiness In The Contemporary Indian Society : A Cross – Sectional Study (201)
 - Intrinsic Motivation and Intrinsic Goals as Predictors Of Well-Being (207)
 - A Study On The Effect Of Multimedia Package On Achievement and Retention In Genetics (211)
 - Marital Satisfaction In Relation To The Perceptions Of Attachment Style (220)
 - Missing Daughters In Mumbai : A Study Of Attitude Towards Girl Child In Mumbai (228)
 - Women Education For Social Change And Development (236)
 
ISSN 2229-385X  
					VOL-5 JULY 2015  
					A Multi-disciplinary, Multi-Lingual Annual Publication By :  
					Website : mnwc-sndt.org I www.mnwc-sndt.com  
					Email id : mnwcollege@hotmail.com  
					For Research Papers : researchhorizons3@yahoo.co.in  
					2
					003 : GIF 0.210  
					Listed in the Database of :  
					Global Impact Factor, Australia  
					EBSCO, USA.  
				International Peer-Reviewed Journal  
					RESEARCH HORIZONS, VOL. 5 JULY 2015  
					ISSN 2229-385X  
					RESEARCH HORIZONS  
					VOL. 5, JULY 2015  
					CHIEF EDITOR  
					SENIOR EDITOR  
					: Harshada Rathod  
					: Vibhuti Patel  
					EDITORIAL ADVISORY BOARD  
					Indian  
					International  
					Poornima Madhavan (USA)  
					Anita Kapoor (USA)  
					Sitanshu Yashaschandra (Baroda)  
					Rupalee Burke (Ahmedabad)  
					John Michael Raj (Coimbatore)  
					Kaushalnath Upadhyay (Jodhpur)  
					Prasad Brahmbhatt (Ahmedabad)  
					Chandrika Raval (Ahmedabad)  
					Manjsha Molwane (Mumbai)  
					Usha Thakkar (Mumbai)  
					Justin Paul (USA)  
					Penn Kemp (Canada)  
					Alice Clark (USA)  
					Jaya Earnest (Australia)  
					Hanna Westberg (Sweden)  
					EDITORIAL REVIEW BOARD  
					Durga Parikh  
					Jaydeep Sarangi  
					Jagdish Gurjar  
					Anil Rao  
					Madhuri Chheda  
					Sujatha Gokhale  
					Subhadra Mandalika  
					MANAGING EDITORIAL TEAM  
					Rajshree Trivedi-Executive Editor  
					Trupti Sabharanjak-Assistant Editor  
					Sujatha Rao  
					Cicilia Chettiar  
					Ravindra Katyayan  
					Twinkle Sanghavi  
					Sejal Shah  
					(1)  
				International Peer-Reviewed Journal  
					RESEARCH HORIZONS, VOL. 5 JULY 2015  
					Foreword  
					Dear Reader,  
					The world is never perfect and this is applicable to academic institutes because quality education is a  
					journey and not a destination, rather there are only commas but no full stop. The holistic development of  
					any institute in the higher education system needs full involvement of the faculty ranging from academic  
					to administrative activities. To make the institutes vibrant, the faculties are expected to go beyond that i.e.  
					in research and publication. As an old Chinese proverb says, “It is better to light a candle than to curse  
					the darkness-” All of us have heard suffocating details of the problems that plague the research  
					scenario in higher education system presently. But what is needed is a series of concentrated and  
					sustained steps to deal with these challenges for the creation of a culture of research. There is a positive  
					correlation with the value added by its education and research landscape. Such research adds to the  
					knowledgebase of society, contributingtosustainedgrowthmomentum.  
					A research publication alone is not sufficient, it is the adequate and appropriate dissemination  
					of knowledge through the research work published that will make a difference. Since the impact of  
					research and knowledge is best seen, when it is shared in diverse languages, both national &  
					international. Both through conferences and research publications, research findings need  
					encouragement for being debated before being disseminated. It is only when through discussions a  
					constructive feedback is provided, that the research quality can improve. Today, there are various  
					research journals published in every sphere of education, teacher education, technology, science,  
					sociology, psychology, philosophy, health sector, arts, etc. But how to know the quality of these research  
					journals there requires the journal citation factors. With this objective our college has added one more  
					feature in our multidisciplinary international peer reviewed journal. Initially, it was only with ISSN status,  
					gradually various features were added to the quality of journal. In 2014, the journal received an impact  
					th  
					factor score from Global Impact Factor, Australia and now with the journal's 14 consecutive  
					publication, we have been listed in the database of EBSCO, USA. We have eminent international  
					personalities on the Advisory Board and a prestigious team of subject experts. We, the Editorial Board  
					members take this opportunity to provide platform to researchers to continue contributing in our  
					esteemedpublication.  
					We express our heartfelt thanks to the Senior Editor,  
					International & Indian), the Editorial Review Board and the Managing Editorial Team for their relentless  
					efforts in making the journal meet its international standards. We congratulate the contributors of  
					papers/articles for passing throughthetestof Editorial ReviewBoard.  
					and  
					the Advisory Board  
					(
					We are thankful to Shri Chandrasen Merchant for generously supporting us financially, for last  
					fourteen years. Without the moral support and active encouragement of the Managing Committee of  
					our college, it would not have been possible for our team to bring out such an intellectually enriching  
					publication. We specially thank our Managing Trustee and other members for being a constant source of  
					motivationfor us.  
					Dear Researchers, start preparing your research papers for the next year and submit them to us  
					by 28February, 2016.  
					With warm regards  
					Yours truly,  
					Dr. Harshada Rathod (Principal)  
					Chief Editor (Research Horizons)  
					(2)  
				International Peer-Reviewed Journal  
					RESEARCH HORIZONS, VOL. 5 JULY 2015  
					From Senior Editor’s Desk  
					Dear Reader,  
					Increasing acceptability of Research Horizons is heartening. Wide range of  
					thematic areas of received research papers for publication indicates success of our  
					collective endeavour. Contribution of write-ups have been received from all  
					disciplines in humanities and social sciences, language and literature, commerce  
					and management, home sciences, resource management and women’s studies.  
					They are based on original work, academic rigour and relevant suggestions from  
					peer reviewers. In this issue there is a fine balance of empirical and theoretically  
					sound articles, literary critiques, macro-level trend analysis and micro level studies  
					with critical reflection. All of them provide food for thought. Hope the similar tempo  
					continues in the future also. Impact factor of Research Horizons has enhanced its  
					academic credibility in the knowledge society. We request you to popularize this  
					highly acclaimed annual publication, an outcome of intellectual benefits derived  
					from rich expertise of nationally and internationally renowned academicians who  
					are on our Advisory Committee. We extend our heartfelt thanks to all contributors  
					and peer-reviewers for their dedicated services for successful publication of  
					Research Horizons, 2015.  
					Yours faithfully,  
					Prof. Vibhuti Patel  
					Senior Editor (Research Horizons)  
					We have a hunger of the mind which asks for knowledge of all around us, and the  
					more we gain, the more is our desire; the more we see, the more we are capable of  
					seeing.  
					Maria Mitchell  
					(3)  
				