Magazine 2015
ISSN 2229-385X  
VOL-5 JULY 2015  
A Multi-disciplinary, Multi-Lingual Annual Publication By :  
Website : mnwc-sndt.org I www.mnwc-sndt.com  
Email id : mnwcollege@hotmail.com  
For Research Papers : researchhorizons[email protected]  
2
003 : GIF 0.210  
Listed in the Database of :  
Global Impact Factor, Australia  
EBSCO, USA.  
International Peer-Reviewed Journal  
RESEARCH HORIZONS, VOL. 5 JULY 2015  
ISSN 2229-385X  
RESEARCH HORIZONS  
VOL. 5, JULY 2015  
CHIEF EDITOR  
SENIOR EDITOR  
: Harshada Rathod  
: Vibhuti Patel  
EDITORIAL ADVISORY BOARD  
Indian  
International  
Poornima Madhavan (USA)  
Anita Kapoor (USA)  
Sitanshu Yashaschandra (Baroda)  
Rupalee Burke (Ahmedabad)  
John Michael Raj (Coimbatore)  
Kaushalnath Upadhyay (Jodhpur)  
Prasad Brahmbhatt (Ahmedabad)  
Chandrika Raval (Ahmedabad)  
Manjsha Molwane (Mumbai)  
Usha Thakkar (Mumbai)  
Justin Paul (USA)  
Penn Kemp (Canada)  
Alice Clark (USA)  
Jaya Earnest (Australia)  
Hanna Westberg (Sweden)  
EDITORIAL REVIEW BOARD  
Durga Parikh  
Jaydeep Sarangi  
Jagdish Gurjar  
Anil Rao  
Madhuri Chheda  
Sujatha Gokhale  
Subhadra Mandalika  
MANAGING EDITORIAL TEAM  
Rajshree Trivedi-Executive Editor  
Trupti Sabharanjak-Assistant Editor  
Sujatha Rao  
Cicilia Chettiar  
Ravindra Katyayan  
Twinkle Sanghavi  
Sejal Shah  
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International Peer-Reviewed Journal  
RESEARCH HORIZONS, VOL. 5 JULY 2015  
Foreword  
Dear Reader,  
The world is never perfect and this is applicable to academic institutes because quality education is a  
journey and not a destination, rather there are only commas but no full stop. The holistic development of  
any institute in the higher education system needs full involvement of the faculty ranging from academic  
to administrative activities. To make the institutes vibrant, the faculties are expected to go beyond that i.e.  
in research and publication. As an old Chinese proverb says, “It is better to light a candle than to curse  
the darkness-” All of us have heard suffocating details of the problems that plague the research  
scenario in higher education system presently. But what is needed is a series of concentrated and  
sustained steps to deal with these challenges for the creation of a culture of research. There is a positive  
correlation with the value added by its education and research landscape. Such research adds to the  
knowledgebase of society, contributingtosustainedgrowthmomentum.  
A research publication alone is not sufficient, it is the adequate and appropriate dissemination  
of knowledge through the research work published that will make a difference. Since the impact of  
research and knowledge is best seen, when it is shared in diverse languages, both national &  
international. Both through conferences and research publications, research findings need  
encouragement for being debated before being disseminated. It is only when through discussions a  
constructive feedback is provided, that the research quality can improve. Today, there are various  
research journals published in every sphere of education, teacher education, technology, science,  
sociology, psychology, philosophy, health sector, arts, etc. But how to know the quality of these research  
journals there requires the journal citation factors. With this objective our college has added one more  
feature in our multidisciplinary international peer reviewed journal. Initially, it was only with ISSN status,  
gradually various features were added to the quality of journal. In 2014, the journal received an impact  
th  
factor score from Global Impact Factor, Australia and now with the journal's 14 consecutive  
publication, we have been listed in the database of EBSCO, USA. We have eminent international  
personalities on the Advisory Board and a prestigious team of subject experts. We, the Editorial Board  
members take this opportunity to provide platform to researchers to continue contributing in our  
esteemedpublication.  
We express our heartfelt thanks to the Senior Editor,  
International & Indian), the Editorial Review Board and the Managing Editorial Team for their relentless  
efforts in making the journal meet its international standards. We congratulate the contributors of  
papers/articles for passing throughthetestof Editorial ReviewBoard.  
and  
the Advisory Board  
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We are thankful to Shri Chandrasen Merchant for generously supporting us financially, for last  
fourteen years. Without the moral support and active encouragement of the Managing Committee of  
our college, it would not have been possible for our team to bring out such an intellectually enriching  
publication. We specially thank our Managing Trustee and other members for being a constant source of  
motivationfor us.  
Dear Researchers, start preparing your research papers for the next year and submit them to us  
by 28February, 2016.  
With warm regards  
Yours truly,  
Dr. Harshada Rathod (Principal)  
Chief Editor (Research Horizons)  
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International Peer-Reviewed Journal  
RESEARCH HORIZONS, VOL. 5 JULY 2015  
From Senior Editor’s Desk  
Dear Reader,  
Increasing acceptability of Research Horizons is heartening. Wide range of  
thematic areas of received research papers for publication indicates success of our  
collective endeavour. Contribution of write-ups have been received from all  
disciplines in humanities and social sciences, language and literature, commerce  
and management, home sciences, resource management and women’s studies.  
They are based on original work, academic rigour and relevant suggestions from  
peer reviewers. In this issue there is a fine balance of empirical and theoretically  
sound articles, literary critiques, macro-level trend analysis and micro level studies  
with critical reflection. All of them provide food for thought. Hope the similar tempo  
continues in the future also. Impact factor of Research Horizons has enhanced its  
academic credibility in the knowledge society. We request you to popularize this  
highly acclaimed annual publication, an outcome of intellectual benefits derived  
from rich expertise of nationally and internationally renowned academicians who  
are on our Advisory Committee. We extend our heartfelt thanks to all contributors  
and peer-reviewers for their dedicated services for successful publication of  
Research Horizons, 2015.  
Yours faithfully,  
Prof. Vibhuti Patel  
Senior Editor (Research Horizons)  
We have a hunger of the mind which asks for knowledge of all around us, and the  
more we gain, the more is our desire; the more we see, the more we are capable of  
seeing.  
Maria Mitchell  
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